Integrity in execution, adaptability in strategy

My journey started far from tech — rooted in business, sharpened by hands-on experience, and fueled by curiosity. With a Master’s degree in Business from the U.S., I’ve always believed in combining structure with innovation.

While others were learning theory, I was building. From launching GoEnroll.ca to shaping TuitionNest.com, I’ve been hands-on with platforms, SEO, analytics, and content. Along the way, I earned my AWS Cloud Practitioner certification, bringing cloud fluency into my marketing toolkit.

I don’t just enjoy problem-solving — I thrive on it. Whether it’s crafting a strategy, analyzing campaign data, or streamlining a user journey, I approach each challenge with purpose, flexibility, and heart.

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